Prose could be viewed as something as simple as a plain text editor. If you want you could just use it to open up a plain text file and edit away. But it can do more. Much more.
Prose is for people who write. There are quite a few editors aimed at creative writing, with great organisatorial features, like outlines and corkboards. These project handling features does however come at the expense of feature bloat and messy interfaces. While they are great for larger writing projects, such as books or scientific papers, all the panes for excerpts, notes and file browsers make little sense when you want to write a short letter or a blog post. Most of us would then open up a conventional editor, usually aimed at programmers.
What if your text editor could adapt to the task at hand? What if it could be a regular document centred editor at one time and a project manager at others? Prose can do this.
While other editors need a full screen mode to hide their complexity, Prose looks clean even in normal mode. It never shows more information than needed. It can open and edit any plain text file and make it into a project with the click of a button. If needed it lets you add metadata, like a title, synopsis and a status in an unobtrusive manner. Prose accomplishes this with a unique one-window interface.
Prose is a plain text editor, who knows nothing of RTF. It works in the tradition of XHTML and LaTeX, by letting you structure your document with tags. The advantage if obvious – don’t worry about the formatting when you’re writing. It’s possibly even someone else’s job.
Prose uses a user definable tagging system, with syntax colouring – much like the one you’re used to see in programmers’ editors. This makes your tags easy to spot and edit.
Because no writing app should ever be without one.
If you decide to make a project you use the outliner to structure, view and rearrange your individual documents. There is no need for a separate document browser.
This is where your tags pay of. Export your file or your project as plain text, RTF, PDF, Word doc, XHTML or LaTeX. One source – multiple outputs.
Prose is simple even under the hood. No proprietary file formats. If you edit plain text files they should stay plain text files. Even a project is simply a bundle containing plain text files, accompanied by metadata stored in one XML-file (much like an index). This makes versioning with tools like SubVersion and GIT a lot easier.
From a simple letter to a vast novel – Prose is everything you need. Alas, Mac OS X only.

Is this too good to be true? Read on.